While the iPhone may not be everyone’s favorite smart phone, in the United States Apple is still the most popular smart phone (www.deviceatlas.com), including mine and this blog will focus on the technology that most excites me in life, the iPhone! Apple in general is a company that really excites me right now and for the future especially for Advertising and Public Relations. Apple has created their computers, watches, tablets and most prominently, their iPhone. The iPhone is a device that has changed the way that people live forever and it has changed the way that advertising is done.

Advertising used to be something that could only be done through newspapers,

billboards, word of mouth, etc. In the world today though, advertising is always happening thanks to the fact that you can hold the internet right in your hand. The iPhone has made it incredibly easily for companies to advertise for people because everyone plays games on their phones now. It is very simple to get an advertisement today too, all you have to do is pay that gaming company a certain amount of money and you can have any advertisement put into that game for anyone that plays it to see. This change that has happened was not one that happened slowly either, this change happened very quickly as soon as the iPhone was first released in 2007.

There are many positive things that have happened because of the iPhone and the ability to advertise to any person’s hand in the world. One of the biggest positives that this change has brought upon the world is the incredible amount of intertwining and communication through the smart phone. The iPhone and the smart phone in general has allowed for everyone to be connected at all times and for businesses, tha

t is a dream come true. I say this because having the entire world stay entirely connected makes it much easier to strategically place advertisements that can reach a very similar group of people in order to generate a little bit more buzz at a quicker pace.

In my opinion the future of technology for advertising looks incredibly promising and intriguing. At the rate that technology is growing and advancing, advertising is going to keep growing and keep getting easier for big companies because technology is soon going to be the center of everything even more than it already is.

In conclusion, the advancements in technology, especially the iPhone, that have happened in my lifetime have been absolutely incredible. The fact that we are able to do so many things and look at so many advertisements at the same time is something that truly excites me because I think it is amazing that we can do it all in the palm of our hands. The future of advertising in relation to technology is something that I am very excited for because I believe that very soon we will be able to truly interact with advertisements as they pop up all around us and it will make times much easier when it comes to buying or simply showing interest in a new product or service.